Brad Stevens Planted an Idea in Gordon Hayward's Head

There is some serious Inception work at play in the NBA at the moment.

According to Doug Gottlieb (and common sense), Brad Stevens put the idea in Gordon Hayward's head that he was going to play basketball under Stevens as a member of the Boston Celtics a looooong time ago. The Butler recruitment, the loyalty earned... Brad Stevens did all of the legwork on this free agency signing years ago.

Check out this version of NBA Inception, featuring LeonarBrad DiSteverio. That was an admittedly awful joke. I'll own that.