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Clay Travis: NBA Players Are Destroying Their Own Business

Clay Travis: “I think the league has done immeasurable harm to itself already. If they don’t finish the season I don’t know how many people will actually be willing or interested to coming back and watching the NBA whenever they return… Most people are not going to care, that’s the truth. I know the NBA players are thinking to themselves ‘IF WE DON’T PLAY, THIS IS GOING TO BE A HUGE STORY.’ The reality is, yes, it’s a ‘story’, but people will just move on and watch something else. It’s not as if everyone’s life is going to be immeasurable altered forever if they don’t find out who gets to win the NBA Bubble championship. The players allowed themselves to be seduced into the idea that what they do matters a tremendous amount. The reality is most athletes are just entertainers. If a concert doesn’t happen in your city, you just move on and do something else, and the same thing is true for the NBA. A lot of people already moved on. I talked to a ton of people who said they like basketball but said ‘I don’t want to watch somebody play basketball with Black Lives Matter on the court and social justice slogans on their backs, and not standing for the National Anthem, so I’ll choose to spend my entertainment dollars elsewhere.' They already lost millions of viewers, and I can’t imagine there’s anyone out there who is excited to watch now… From Adam Silver’s perspective – this is a lesson to business everywhere; you can’t negotiation with the WOKE community because there’s never enough. Adam Silver already bent over backwards to allow social justice warrior slogans on jerseys, to literally write ‘Black Lives Matter’ on the basketball court, and to allow players in contravention to their contractual obligations not to stand for the National Anthem. ALL of that was already given to them as a prelude to the season re-beginning, and now they are saying that’s not enough, and I think owners and executives have to be saying ‘what else can we do??’ It’s not like the NBA decides, nor should they, whether chargers are brought in the criminal justice system. They literally have no control over anything.” (Full Segment Above)

Listen to Clay Travis discuss the narrowly avoided player boycott in the NBA the past 24 hours, and why he thinks it was an illogical move by the players with no sort of realistic and tangible end game.

Check out the segment above as Clay details why he thinks the NBA is risking destroying their brand irreparably with these protests and boycotts, and why he thinks plummeting playoff viewership will continue to hemorrhage if the players keep on this polarizing trajectory.

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