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How Deadspin Ended a Sports Network’s Frat-Boy Culture

Before you listen to the audio below, take a look at 

the piece Jason Whitlock wrote for the Wall Street Journal right here.

Jason Whitlock joined Clay Travis today to break down a piece he wrote in the Wall Street Journal titled "How a Gawker-Affiliated Website made ESPN Politically Correct" which centered around the emergence of Deadspin and how it changed the landscape of sports-media. 

From the rise of a site through unfair attacks on ESPN personalities to the adaptation of principles by ESPN itself, this Gawker-Affiliated site changed everything about media consumption on the internet. The conversation between Whitlock and Clay Travis focuses on the way companies lose site of their core audience by pandering to those who don't like them. 

This interesting listen can be found right here, and through the podcast on Outkick The Coverage's iTunes page. Subscribe right here, or listen to the audio below.

You can hear Outkick the Coverage every weekday from 6-9 am est. on Fox Sports Radio.