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LaVar Ball Defends $495 Price Tag, Says He Won't Change When Lonzo Goes Pro

“That’s what I feel the shoe is worth. A lot of these players I bet weren’t in the room when the price point was adjusted. Nike and everybody just throws the shoe out. My son is the one who had the creativity on the shoe so that’s how much we feel the shoe is worth.”

LaVar Ball joined The Herd Monday to sternly defend the gaudy price ($495) of his son Lonzo’s first signature shoe, citing how the prototype is truly one of a kind.

“Everybody’s talking about the price, let’s throw the price out of the window”, Ball said “It’s a symbolic shoe and that comes with the price.”

Ball also made it clear that he’s not going to put any sort of filter on his raw critiques of players and coaches involved with Lonzo when his son finally gets drafted – a facet of Ball that often made his potshot soundbites much bigger stories than his son’s marvelous play.

“I can be critical of anyone in the world. If I want to say it, I’m going to say it,” he said. “If you’re worried about what I’m saying on the outside instead of playing my son on the court you’ve got the wrong thing going.”