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OJ Simpson was the Ultimate Sellout

As someone of color, you look to others that share your race as someone that you can, on some levels, identify with. They are presumably going through similar social situations as you, they understand what it is like to have the same skin color as you, and they are someone you can relate to in various situations.

Not OJ Simpson. Not to men of color.

Chris Broussard and Rob Parker discuss how OJ Simpson was the ultimate sellout:

OJ Simpson