LOS ANGELES, July 17, 2018 – FOX Sports Radio (FSR), a division of Premiere Networks, announced today a renewed and extended relationship with multimedia sports personality Clay Travis. Under the multi-year agreement, Travis will continue his current role as host of the network’s morning drive program, Outkick The Coverage with Clay Travis. Broadcasting Monday through Friday from 6 to 9 a.m. ET, it can be heard on nearly 300 stations nationwide, in addition to FOXSportsRadio.com and FOX Sports Radio’s channel on iHeartRadio, iHeartMedia’s free all-in-one digital music, podcasting and live streaming radio service.
Originating from Nashville, Tenn., Outkick The Coverage features Travis’ informed, outspoken, fearless and often funny commentary on the latest sports headlines, as well as pop culture commentary, interviews and listener interaction. The program debuted on FOX Sports Radio in September 2016, and has experienced significant audience growth in the past year, including +17.2% with Adults 25-54 and +17.6% with Men 25-54. On flagship station AM 570 L.A. Sports/KLAC in Los Angeles, Outkick The Coverage has grown +87.5% with Adults 25-54 and +75% with Men 25-54 in the last year. (Sources: Nielsen Audio, FA’17 vs. FA’16, Nationwide, Exact Times, AQH, A25-54 & M25-54; MAY’18 vs. MAY’17, PPM, AQH, A25-54 & M25-54). Additionally, the program regularly surpasses one million monthly podcast listens, as measured by ART19. Live streaming of Outkick The Coverage with Clay Travis on iHeartRadio and www.FOXSportsRadio.com is also up 30% year-to-year, and total listening hours on the digital platforms are up 25% year to year.
“We’re excited by what we’re building with this network and Outkick The Coverage with Clay Travis is an integral piece of the puzzle,” said Don Martin, SVP Sports Programming for Premiere Networks, and Scott Shapiro, VP of Sports Programming for Premiere Networks. “We’re proud to have Clay leading our lineup every weekday morning with his bold, opinionated and entertaining brand of sports talk, which continues to drive positive results for our affiliates and advertising partners. We look forward to working together for many years to come.”
“I couldn’t be happier to continue working with this incredible team – they’re the best in the business,” said Travis. “I’m blown away by what we’ve accomplished together in less than two years, and it’s just the beginning.”
Travis, founder of the wildly popular OutKickTheCoverage.com, will also continue to host his Outkick The Show webcast and podcast – the largest and longest-running daily sports show streamed live on Facebook and Periscope.
About Clay Travis
In July of 2007, Travis published his first book Dixieland Delight, a critically-acclaimed chronicle of his 2006 tour of all 12 Southeastern Conference football stadiums and his entertaining fan experiences at every stop. The Nashville native and former lawyer previously wrote columns for CBSSports.com for four years before joining Deadspin as an editor in 2008. During fall of that year, he began his second book, On Rocky Top: A Front-Row Seat to the End of an Era, an all-access tell-all documenting the University of Tennessee football program over the course of its season. His third book, Republicans Buy Sneakers, Too: How the Left is Ruining Sports with Politics, will be released by Harper Collins in September 2018. After spending 2009-2011 as a columnist for AOL FanHouse, Travis launched Outkick The Coverage, then an SEC-centric news and opinion blog, in July 2011. Gaining strong traction through the world of social media, Outkick became an internet phenomenon, attracting millions of unique visitors each month. He also co-hosted the top-rated 3HL on 104.5 The Zone in Nashville for five years. A graduate of George Washington University as well as Vanderbilt Law School, Travis is married with three children, ages 10, 7, and 3, and lives with his wife Lara, in Nashville, Tennessee.
Where You Can Hear Outkick the Coverage with Clay Travis
By Ed Black