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Whitlock: Nike Will Eventually Distance Themselves From Kaepernick

Jason Whitlock joined Outkick the Coverage Wednesday to weigh in on Nike's heavily controversial new 'sacrifice everything' ad campaign featuring Colin Kaepernick.

Listen to Whitlock explain to Clay Travis why Nike will eventually have to cut its losses with the polarizing former NFL quarterback, and why he believes there isn't going to be this notion of us looking back on these events 50 years from now and believing that Kaepernick was some sort of hero.

Listen to the full audio below as Whitlock calls out Nike for losing touch with their customer base.

Whitlock: Nike Will Eventually Distance Themselves From Kaepernick