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Deion Sanders Changed the Sports Viewing Calendar

Photo: Matthew Stockman

Sports Illustrated is getting a lot of push back for its choice of Colorado Buffaloes Head Football Coach Deion Sanders as their Sportsperson of the Year but Doug gets where they are coming from. Primetime took over the college football landscape and literally changed the viewing calendar, inspiring fans to watch Colorado games who would never have considered it before he arrived.

Doug Gottlieb: “He brought attention back to college football the likes of which we hadn’t seen before...I don’t know if it’s worthy of Sportsperson of the Year, but it definitely changed the sports landscape and the viewing calendar of all of us for at least a month.”