There is a very specific reason why two NFL teams have moved to Los Angeles within the past two years. It's a massive market, one that is not loyal to any team at the moment, up for grabs among teams who were in need of a rebrand.
Now, with the Rams and Chargers both vying for the attention of the same hyper-disinterested hipsters, there is only one way to make yourself more appealing.
Mike Williams might have been the best pick in the draft, simply because he will bring some excitement to LA. The Chargers might be in prime position to lock up the fandom of the city of Angels. Jason Smith explains below.
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